Very interesting argument: I just quote one bit:
Consider Los Angeles. Reroofing most of the city's five million homes in lighter colours, painting a quarter of the roads and planting 11m trees would have a one-time cost of about $1bn. Each year after that, this would lower air conditioning costs by about $170m and provide $360m in smog-reduction benefits. And it would lower LA temperatures by about 3C - or about the temperature increase envisioned for the rest of this century. Compare that to the $180bn cost of implementing the Kyoto Protocol, which will have virtually no effect.
Well, there is much to this argument, but would you want LA
to look like this (Mykonos, Greece)?